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From the epic grandeur of Big Sur to the scenic Santa Barbara coastline nicknamed “the American Riviera,” this region of picturesque hamlets, jagged sea cliffs, and rolling wine country has long mesmerized visitors with dreamlike beauty. A drive along Highway 1 is an absolute must—be sure to leave time for stops at the Monterey Bay Aquarium, Hearst Castle, and a San Luis Obispo County beach town or two. Cowboy culture still permeates Paso Robles and environs, and so does the low-key wine scene. Discover hidden gems in the Santa Ynez Valley, Ventura County, and pretty much everywhere else.
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- How to Spend a Perfect Weekend on the Central CoastHow to Spend a Perfect Weekend on the Central CoastNature, history, and culinary delights converge in the beach towns of San Luis Obispo County
- Know Before You Go: Travel to Big SurKnow Before You Go: Travel to Big SurDiscover the most up-to-date guidance for navigating Highway 1 amid the ongoing closures
- 5 Central Coast Boutique Properties5 Central Coast Boutique PropertiesThese former roadside motels and hotels have transformed into trendy stays
- Exploring San Luis Obispo CountyExploring San Luis Obispo CountyUnwind with great wine, historic architecture, and amazing tunes in this laid-back Central Coast destination
- Sensorio Paso RoblesSensorio Paso RoblesStroll through a "Field of Light" in California's Central Coast wine country at this outdoor art installation
- Central Coast Wine CountryCentral Coast Wine CountryMiles of coastline, sunny hills, relaxing wineries
- Beaches in San Luis Obispo CountyBeaches in San Luis Obispo CountyPlay, hike, and soak up scenery on the beaches of San Luis Obispo County, in Pismo Beach, Avila Beach, Cambria, and Cayucos
- Central Coast Wine TourCentral Coast Wine Tour
- Craft Breweries of the Central CoastCraft Breweries of the Central CoastWhere to find the best local beer in San Luis Obispo and other Central Coast locations
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- Central Coast Tourism Council
Central Coast Tourism Council
- Visit Santa Barbara
Visit Santa Barbara
- Visit Ventura
Visit Ventura
- Visit SLO CAL
Visit SLO CAL
- Ventura County Coast
Ventura County Coast
- Monterey County Convention & Visitors Bureau
Monterey County Convention & Visitors Bureau
- Visit San Luis Obispo
Visit San Luis Obispo
- Travel Paso Robles
Travel Paso Robles
- Visit Carmel-by-the-Sea
Visit Carmel-by-the-Sea
- Pacific Grove Chamber of Commerce
Pacific Grove Chamber of Commerce
- Visit San Benito County
Visit San Benito County
- Visit Oxnard
Visit Oxnard
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- Pismo BeachSan Luis Obispo CountyPismo Beach
- Carmel-by-the-SeaMonterey CountyCarmel-by-the-Sea
- San Luis ObispoSan Luis Obispo CountySan Luis Obispo
- Santa BarbaraSanta Barbara CountySanta Barbara
- Pacific GroveMonterey CountyPacific Grove
- VenturaVentura CountyVentura
- Big SurMonterey CountyBig Sur
- MontereyMonterey CountyMonterey
- AtascaderoSan Luis Obispo CountyAtascadero
- SalinasMonterey CountySalinas
- Los AlamosSanta Barbara CountyLos Alamos
- Morro BaySan Luis Obispo CountyMorro Bay
- BuelltonSanta Barbara CountyBuellton
- Avila BeachSan Luis Obispo CountyAvila Beach
- OxnardVentura CountyOxnard
- GoletaSanta Barbara CountyGoleta
- OjaiVentura CountyOjai
- CamarilloVentura CountyCamarillo
- Los OlivosSanta Barbara CountyLos Olivos
- Santa MariaSanta Barbara CountySanta Maria
Travel Stories
Things to do
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Events in this Region
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- California Strawberry Festival
California Strawberry Festival
May 17–18, 2025
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- Hearst Castle
Hearst Castle
Once the home of William Randolph Hearst, this stunning hilltop estate along the Central Coast is a marvel of opulence and engineering
- Ventura County
Ventura County
Absorb the relaxed vibe of this classic California destination on the coast
- State Street
State Street
Follow winding walkways to shops, fountains, and food
- Funk Zone
Funk Zone
Get edgy in this oh-so-hot spot for tasting rooms and food
- Santa Barbara's Luxury Resorts
Santa Barbara's Luxury Resorts
Treat yourself to a luxury stay in the Santa Barbara area, where the plush options include San Ysidro Ranch and The Ritz-Carlton Bacara.
- Farmers' Markets in Santa Barbara
Farmers' Markets in Santa Barbara
It’s all about local at these amazing weekly gatherings
- Santa Ynez Valley Wine Country
Santa Ynez Valley Wine Country
Tour an iconic wine region with fog, sun, and plenty of Pinot
- Santa Barbara Public Market
Santa Barbara Public Market
Go local, gourmet, and delicious downtown
- Golfing in Monterey & Carmel
Golfing in Monterey & Carmel
Play along the ocean or in sunny wine country
- Cannery Row
Cannery Row
Visit shops and eateries wrapped in Steinbeck history, as well as a world-class aquarium
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Luxury Minute
Four Seasons Resort The Biltmore Santa Barbara: California Luxury Minute Resorts
California Dream Eater
The Ultimate Foodie Road Trip: Ventura + Santa Barbara
Luxury Minute
Post Ranch Inn: California Luxury Minute Resorts
California 101
California’s Highway One Road Trip
Troy Hartman Jetpack: A Flying Dream
California Dream Eater
California Dream Eater visits Sidecar in San Luis Obispo
California Dream Eater
California Dream Eater visits Splash Café in Pismo Beach
California Dream Eater
California Dream Eater visits Backyard Bowls in Santa Barbara
Hidden Gems
Circus Trees of Gilroy Gardens
California Pop
California Pop: Central Valley
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Big Sur, Waterfalls, Oakland
23min
San Francisco Dining, Channel Islands, Luxury Hotels
35min
Stargazing, Best Bike Routes, Mid-Century Modernism
33min
Curtis Stone’s Culinary Tour, Lake Tahoe, Death Valley
34min
Culinary Gems, Hidden Beaches, Napa Valley Wine
37min
Anderson Valley, L.A. Music Venues, Family Travel
35min
Rock Climbing, Best Campgrounds, L.A. Shopping
35min
Redwood Coast, Favorite Hotels, Sacramento Dining
38min
Solo Travel, L.A. Street Food, Olive Oil Tasting
35min
California Curiosities, Architecture, East Bay
37min
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