- Official Resources
- Places to Visit
- Things to do
- Gallery
- Events
From the epic grandeur of Big Sur to the scenic Santa Barbara coastline nicknamed “the American Riviera,” this region of picturesque hamlets, jagged sea cliffs, and rolling wine country has long mesmerized visitors with dreamlike beauty. A drive along Highway 1 is an absolute must—be sure to leave time for stops at the Monterey Bay Aquarium, Hearst Castle, and a San Luis Obispo County beach town or two. Cowboy culture still permeates Paso Robles and environs, and so does the low-key wine scene. Discover hidden gems in the Santa Ynez Valley, Ventura County, and pretty much everywhere else.
Use keyboard arrow keys to move through items.
- How to Spend a Perfect Weekend on the Central Coast
How to Spend a Perfect Weekend on the Central Coast
Nature, history, and culinary delights converge in the beach towns of San Luis Obispo County, also known as SLO CAL - 5 Central Coast Boutique Properties
5 Central Coast Boutique Properties
These former roadside motels and hotels have transformed into trendy stays - Exploring San Luis Obispo County
Exploring San Luis Obispo County
Unwind with great wine, historic architecture, and amazing tunes in this laid-back Central Coast destination - Sensorio Paso Robles
Sensorio Paso Robles
Stroll through a "Field of Light" in California's Central Coast wine country at this outdoor art installation - Central Coast Wine Country
Central Coast Wine Country
Miles of coastline, sunny hills, relaxing wineries - Beaches in San Luis Obispo County
Beaches in San Luis Obispo County
Play, hike, and soak up scenery on the beaches of San Luis Obispo County—also known as SLO CAL—in Pismo Beach, Avila Beach, Cambria, and Cayucos - Central Coast Wine Tour
Central Coast Wine Tour
- Craft Breweries of the Central Coast
Craft Breweries of the Central Coast
Where to find the best local beer in San Luis Obispo and other Central Coast locations
Use keyboard arrow keys to move through items.
- Central Coast Tourism Council
Central Coast Tourism Council
- Visit Santa Barbara
Visit Santa Barbara
- Visit Ventura
Visit Ventura
- Visit SLO CAL
Visit SLO CAL
- Ventura County Coast
Ventura County Coast
- Monterey County Convention & Visitors Bureau
Monterey County Convention & Visitors Bureau
- Visit San Luis Obispo
Visit San Luis Obispo
- Travel Paso Robles
Travel Paso Robles
- Visit Carmel-by-the-Sea
Visit Carmel-by-the-Sea
- Pacific Grove Chamber of Commerce
Pacific Grove Chamber of Commerce
- Visit San Benito County
Visit San Benito County
- Visit Oxnard
Visit Oxnard
Use keyboard arrow keys to move through items.
- CambriaSan Luis Obispo County
Cambria
- CamarilloVentura County
Camarillo
- San SimeonSan Luis Obispo County
San Simeon
- Santa BarbaraSanta Barbara County
Santa Barbara
- Carmel-by-the-SeaMonterey County
Carmel-by-the-Sea
- VenturaVentura County
Ventura
- MontereyMonterey County
Monterey
- MontecitoSanta Barbara County
Montecito
- Paso RoblesSan Luis Obispo County
Paso Robles
- Pismo BeachSan Luis Obispo County
Pismo Beach
- SolvangSanta Barbara County
Solvang
- AtascaderoSan Luis Obispo County
Atascadero
- BuelltonSanta Barbara County
Buellton
- Los AlamosSanta Barbara County
Los Alamos
- Los OlivosSanta Barbara County
Los Olivos
- Thousand OaksVentura County
Thousand Oaks
- GoletaSanta Barbara County
Goleta
- Pacific GroveMonterey County
Pacific Grove
- Santa YnezSanta Barbara County
Santa Ynez
- OjaiVentura County
Ojai
Things to do
Use keyboard arrow keys to move through items.
Events in this Region
Use keyboard arrow keys to move through items.
- Pebble Beach Food & Wine
Pebble Beach Food & Wine
April 9–12, 2025
Use keyboard arrow keys to move through items.
- Hearst Castle
Hearst Castle
Once the home of William Randolph Hearst, this stunning hilltop estate along the Central Coast is a marvel of opulence and engineering
- Ventura County
Ventura County
Absorb the relaxed vibe of this classic California destination on the coast
- State Street
State Street
Follow winding walkways to shops, fountains, and food
- The Funk Zone
The Funk Zone
Get edgy in this oh-so-hot spot for tasting rooms and food
- Santa Barbara's Luxury Resorts
Santa Barbara's Luxury Resorts
Treat yourself to a luxury stay in the Santa Barbara area, where the plush options include San Ysidro Ranch and The Ritz-Carlton Bacara.
- Farmers' Markets in Santa Barbara
Farmers' Markets in Santa Barbara
It’s all about local at these amazing weekly gatherings
- Santa Ynez Valley Wine Country
Santa Ynez Valley Wine Country
Tour an iconic wine region with fog, sun, and plenty of Pinot
- Santa Barbara Public Market
Santa Barbara Public Market
Go local, gourmet, and delicious downtown
- San Luis Obispo Farmers' Market
San Luis Obispo Farmers' Market
A college town morphs into a pop-up party on Thursday nights
- Arroyo Burro Beach
Arroyo Burro Beach
Live like a local at this popular and friendly waterfront gem
Use keyboard arrow keys to move through items.
Luxury Minute
Four Seasons Resort The Biltmore Santa Barbara: California Luxury Minute Resorts
California 101
California’s Highway One Road Trip
California Dream Eater
The Ultimate Foodie Road Trip: Ventura + Santa Barbara
Luxury Minute
Post Ranch Inn: California Luxury Minute Resorts
Troy Hartman Jetpack: A Flying Dream
California Dream Eater
California Dream Eater visits Splash Café in Pismo Beach
California Dream Eater
California Dream Eater visits Backyard Bowls in Santa Barbara
California Dream Eater
Santa Barbara’s Simply Delicious Street Tacos
Hidden Gems
Circus Trees of Gilroy Gardens
California 101
The Channel Islands National Park
Use keyboard arrow keys to move through items.
Big Sur, Waterfalls, Oakland
23min
San Francisco Dining, Channel Islands, Luxury Hotels
35min
Stargazing, Best Bike Routes, Mid-Century Modernism
33min
Curtis Stone’s Culinary Tour, Lake Tahoe, Death Valley
34min
Culinary Gems, Hidden Beaches, Napa Valley Wine
37min
Anderson Valley, L.A. Music Venues, Family Travel
35min
Rock Climbing, Best Campgrounds, L.A. Shopping
35min
Redwood Coast, Favorite Hotels, Sacramento Dining
38min
Solo Travel, L.A. Street Food, Olive Oil Tasting
35min
California Curiosities, Architecture, East Bay
37min
Subscribe to our Newsletter
Get weekly travel inspiration, offers, contests, and more!
Plus, receive communications from California Grown and their exclusive ebook 'Iconic California Dishes to Celebrate California Wine Month' FREE.