Potrebbe non esistere al mondo un posto con una concentrazione maggiore di ragazzi, moda e bellezza che nei bar e nei club di questo famoso tratto di strada. La striscia di 2,5 chilometri della Sunset Boulevard si trova nella vivace città di West Hollywood e ne conferma la reputazione di cuore pulsante della vita notturna.
Dall'alto dei tetti di eleganti hotel come lo SkyBar del Mondrian e il Tower Bar del Sunset Tower Hotel, al glam-grunge dei rock club come The Viper Room e Whisky a Go Go, troverete il locale giusto per il vostro stile e il vostro umore. Oltre ai locali in cui si esibiscono artisti dai cantanti/cantautori indie ai cantanti delle maggiori case, vi sono cabaret iconici come The Laugh Factory e il Comedy Store. Oppure andate al The Roxy, dove nel 1974 fu rappresentato per la prima volta il Rocky Horror Picture Show, per assistere a musica dal vivo in un locale intimo che può ospitare 500 persone.
Sorseggiate un cocktail accanto al camino al The Den on Sunset o abbinate un Irish whiskey esclusivo a mini-panini al Rock and Reilly’s Irish Pub prima o dopo uno spettacolo. Gli hotel non sono fatti solo per dormire, locali popolari come il Bar Marmont (al Chateau Marmont) e il segretissimo Mmhmm cocktail bar al The Standard sono luoghi eleganti da vedere e in cui essere visti.
La Sunset Strip non è solo rock and roll. Passate un pomeriggio di shopping al Sunset Plaza, con più di 20 negozi, come Armani Exchange e H&M. Gli amanti della lettura non possono perdersi l'iconico Book Soup, la libreria indipendente più grande di L.A., con scaffali che arrivano fino al soffitto contenenti più di 60.000 titoli, molti dei quali sono edizioni limitate. Il negozio ospita frequenti letture con l'autore, verificate il suo calendario per incontrare il vostro autore preferito o avere notizie dei personaggi in ascesa.
West Hollywood è stata definita “La città creativa” per un buon motivo. Ai margini di Beverly Hills e Los Angeles, WeHo è ubicata proprio nel cuore di Los Angeles. È facilmente accessibile da qualunque punto della città e l'area è piena di cose da vedere e fare in soli 4,9 chilometri quadrati.
Nel West Hollywood Design District moda e arte sono i protagonisti. Questa area che fa tendenza comprende piccole gallerie e l'immenso Pacific Design Center, il sogno di ogni decoratore, ubicato a Melrose Avenue. Altri saloni di interior design fiancheggiano Beverly Boulevard, mentre il meglio delle boutique di alta moda si può trovare nella sempre elegante Robertson Boulevard. Tenete gli occhi aperti per scovare celebrità mentre fanno shopping e recatevi alla leggendaria Sunset Strip per subire il fascino di sale per concerto, hotel e nightclub famosi in tutto il mondo. Fermatevi al The Viper Room o al The Roxy, dove leggende come Neil Young o Bruce Springsteen hanno registrato album dal vivo.
Santa Monica Boulevard, il centro della comunità LGBTQ di WeHo, è ricca di bar, club e ristoranti premiati. Ballate fino allo sfinimento al Revolver Video Bar, gustatevi un cocktail elaborato al The Abbey oppure godetevi la cucina casalinga hippy del Laurel Hardware.
Ma West Hollywood non è solo ostentazione. Nascosta in una silenziosa strada laterale, c'è un'icona dell'architettura moderna: la Schindler House presso il MAK Center for Art and Architecture. Fate un giro dell'elegante struttura completata nel 1922, uno dei primi esempi dello stile di architettura indoor-outdoor californiana. Un altro luogo da scoprire di basso profilo ma meritevole di WeHo è l'amatissima libreria Book Soup, con sessioni di lettura e incontro con autografi di scrittori importanti internazionali.
West Hollywood is a favorite spot among partying celebrities, but this hip little city also packs in a lifetime’s worth of dining experiences. From stripmall sushi to Old Hollywood haunts, West Hollywood has a cure for every craving.
Fashion and design are integral to the WeHo lifestyle, so it’s not surprising that some of the best food is served amidst stunning decor. Long-standing favorite Lucques from famed restaurateurs Suzanne Goin and Caroline Styne serves French-inspired food in a gorgeous carriage house. Enjoy farm-fresh fare on Eveleigh’s ivy-covered patio. Lauded for its lobster rolls and oyster platters, Connie and Ted’s Restaurant is also a AIA Restaurant Design Awards finalist.
If people-watching is what you’re after, head to one of Innovative Dining Group’s West Hollywood Trifecta: ROKU, Katana (both serving imaginative Japanese cuisine), or BOA Steakhouse. Real Housewives Lisa Vanderpump’s SUR Restaurant & Lounge (featured on the series) and PUMP Restaurant offer eclectic cuisine with posh backdrops and almost-guaranteed reality-star sightings. For a taste of the L.A. glam-rock scene, try Rainbow Bar & Grill on the Sunset Strip, a former hangout of ‘80s bands Poison and Mötley Crüe, serving American-Italian delights. Dan Tana’s also serves calamari fritti-esque fare, but with an Old Hollywood vibe.
Enjoy excellent eats minus the scene at one of the area’s hidden gems. In the eastside of West Hollywood (a neighborhood known fondly as Little Russia), Traktir boasts some of the tastiest borscht in the city, best enjoyed with a side of black bread and horseradish-infused vodka. Royal Gourmet Deli and Stolichnaya Bakery have all the caviar and piroshki your heart could desire. For a uniquely L.A. experience, get a ticket to raw fish heaven at Sushi Park. This unassuming storefront located in a shopping plaza serves a fixed-price omakase menu with exceptionally fresh and delicately prepared plates.
A number of the chicest hotels in Los Angeles can be found nestled between Hollywood and Beverly Hills. Located in the heart of the city, West Hollywood offers an ideal location for travelers. Its centrality makes nearly any attraction easily accessible—but there’s so much to see and do in walkable WeHo, you might never want to leave.
Just outside the borders of West Hollywood sits the infamous, castle-like Chateau Marmont, perched atop Sunset Boulevard. Although the hotel sets the bar high for pure luxury and movie star elegance, the longtime celebrity is hardly the only posh game in town. The London West Hollywood oozes British charm with textured walls, velvet couches, and mosaic-tiled bathrooms. Enjoy a private viewing of works by de Kooning, Rauschenberg, Miró, and more at Le Petit Ermitage, where the owner displays his art collection on the walls—and guests who book suites are treated to their very own butlers. Some of the best views in the city can be found from the windows of the Sunset Tower Hotel, an art deco landmark which also houses Tower Bar.
If you’re in the market for a thoroughly hip experience, there are plenty of boutique options as well. The Charlie Hotel, a garden bungalow that was formerly Charlie Chaplin’s private grounds, is a quiet retreat in the center of the city. In-room fireplaces paired with mod-style decor make The Chamberlain a cozy respite—with a rooftop pool and patrons that like to party. Popular among the younger crowd, the Andaz West Hollywood eschews the standard front desk for check-in tablets, a complimentary wine happy hour, and sweeping views of the Hollywood Hills.
Santa Monica Boulevard has inspired decades of artists. From Nat King Cole’s “Route 66” to Sheryl Crow’s “All I Wanna Do,” the street has long been known as a place where one can have a very good time. Spanning nearly the entire city of Los Angeles, from West Hollywood to the Santa Monica Pier, there’s plenty of fun to be had exploring the boulevard.
Santa Monica Boulevard slices a horizontal line through the city, cutting through West Hollywood, Beverly Hills, Century City, Westwood, West Los Angeles, and Santa Monica. A drive down the boulevard is a great way to explore Los Angeles—and what better way to end any trip than to dip your feet in the Pacific at Santa Monica State Beach while you watch rollerbladers skate by on the boardwalk?
The cultural center of the street is its westbound terminus in West Hollywood. Here, the busy four-lane road becomes a walkable street full of fun shops, eclectic restaurants, and plenty of culture. Look for iconic Route 66 signs as well as neon artwork honoring the road’s rich history and outposts like Irv’s Burgers serving up delicious nostalgia. The Percent for Public Art initiative mandates that all new development include a form of public art (think sculptures, neon signs, and vibrant murals).
On the east end of the West Hollywood section sits Little Russia. Try the smoked fish and fresh blini from the local deli Kashtan, or unwind at Voda Spa’s traditional banya complete with a dry sauna and cold pool. The west end is the heart of Los Angeles’ vibrant LGBTQ neighborhood. Stop in for a drink at The Surly Goat or Saddle Ranch Chop House. During the day, take a moment to reflect along the West Hollywood Memorial Walk, which honors victims of HIV/AIDS. Rainbow flags and bronze plaques stand in quiet tribute.
Thanks to an impressive number of distinct shopping districts, West Hollywood is a very easy (and fun) place to spend some serious cash—or even just a little. Boutiques from the country’s most famous fashion designers can be found just a few blocks from an interior design mecca and bohemian-punk gift shops. Whether you’re in the market for $1,200 pumps or $12 t-shirts, there’s something in WeHo you simply must have.
Walk up and down Melrose Avenue for a mix of apparel, design, and unexpected gifts. East of Crescent Heights, you’ll find funky gems like Japan LA, featuring Tokyo–style stuffed animals, stationery, stickers, keychains, and the like. Behind a plastic ivy-covered storefront, Joyrich sells 90s-inspired streetwear, while at Scout, you can hunt for vintage finds, carefully merchandised below a giant leather chandelier. The closer to Melrose Place, the higher the price tags. Labels including Chloe, rag & bone, Alice and Olivia, and A.P.C. all have outposts here. Just a bit farther west, on Robertson Boulevard, sit such household-name designers as Christian Louboutin and Helmut Lang.
On the corner of Melrose and San Vicente Boulevard you’ll find the Pacific Design Center, a massive three-building complex filled with furniture and homewares. Not all vendors in the center sell to the public, but in the surrounding blocks, you’ll find luxury establishments, including RH West Hollywood, Blu Dot, Dao, and Christopher Guy.
If you’re in the mood to people-watch, head to Sunset Plaza. This shopping area on the Sunset Strip dates back to the early 20th century and is full of both colorful shops and characters. Give your legs and wallet a rest at Le Petit Four, right in the plaza’s center, where you can enjoy California-meets-French cuisine al fresco.
This stylish West Hollywood Design District, roughly defined by the intersections of Melrose Avenue and Robertson and Beverly Boulevards, might be one of the best people-watching areas in Los Angeles. It’s where art and fashion aficionados, trend-setters, and in-the-know celebrities pull up in their Maseratis and duck into shops to search for edgy designs at high-end boutiques, including Moschino, Stella McCartney, and Christian Louboutin.
Also known as an L.A. apex of interior design, WeHo is home to more than 100 trade-only showrooms inside the Pacific Design Center. While some of the center’s stores sell only to design professionals, you can still browse the 1.6 million-square-foot multi-use space. Stop in the designLAb to see the latest exhibition at the rotating gallery, or simply wander the magnificent complex. Designed by influential Argentine-American architect César Pelli, the center consists of three notice-me glass buildings—one race-car red, one cobalt blue, and one forest green.
Dozens of surrounding shops offer one-of-a-kind home goods, apparel, furniture, beauty products, and gifts. Kelly Wearstler sells architecturally inspired women’s wear, jewelry, and home goods. Part gallery, part shop, Leica Store LA offers some of the most coveted photography equipment in the world, while Duroque, Niche, and Christopher Guy all sell high-end art pieces that also serve as functional furniture.
In line with the designer lifestyle, a strong coffee culture permeates the district. Grab a cold brew and an iced matcha croissant at Alfred Coffee in the Alley to better fuel your window shopping. Or sip a vanilla latte with a raspberry-pistachio doughnut from The Assembly as you enjoy the area’s handful of arresting outdoor murals.
At the base of the Hollywood Hills, the city of West Hollywood is the center of LGBTQ Los Angeles. In 1984, West Hollywood became the first majority-gay municipality in the country, and ever since, its rich tradition of pride and acceptance has been enjoyed by locals and visitors alike. Today, LGBTQ residents comprise more than 40 percent of the 1.9-square-mile community, and the crosswalks are painted as welcoming rainbows.
It goes without saying that the entire area is LGBTQ-friendly, with excellent restaurants, hotels, and shopping on every corner. As for nightlife, consider The Abbey as your first stop. One of the most famous gay bars and nightclubs in the world, The Abbey has go-go dancers, high-end cocktails, and surprisingly good food. Turn up the volume at the aptly named Girl Bar, check out Fubar if you’re looking for an underground feel, or The Bayou for a late-night happy-hour scene. Round out the weekend with drag queen bingo nights held every Sunday at Hamburger Mary’s.
In late May, One City One Pride honors LGBTQ visual and performing arts with free events around the city, and come June, West Hollywood becomes the home base for the L.A. Pride Festival and Parade. The monthlong celebration includes festivities around the city, many of them appropriate for kids, but the main event is the two-day festival in West Hollywood Park, which welcomes more than 400,000 people each year. Listen to A-list musicians perform on the event’s three stages and watch the elaborate floats roll by at Sunday’s parade. The festivities are family-friendly, even if they can get a little raucous, but specifically for kids and younger adults 24 and under, there’s the free, circus-themed, and alcohol-free Youth Pride Dance. July brings Outfest Los Angeles LGBTQ Film Festival, which showcases the work from LGBTQ filmmakers from around the world.
There may be no greater concentration anywhere of the young, hip, and beautiful than in the bars and clubs of this infamous stretch of roadway. The 1.6-mile strip of Sunset Boulevard is situated in the lively city of West Hollywood and upholds that lively city's reputation as a nightlife hotspot.
From the heights of swank hotel rooftops like the Mondrian’s SkyBar and the Tower Bar at Sunset Tower Hotel, to the glam-grunge of rock clubs like The Viper Room and Whisky a Go Go, there’s a setting to suit your style and mood. In addition to venues that showcase artists ranging from indie singer/songwriters to major-label headliners, there are iconic comedy clubs such as The Laugh Factory and the Comedy Store. Or head to The Roxy—where Rocky Horror Picture Show premiered in 1974—for live music in an intimate, 500-capacity venue.
Grab a fireside cocktail at The Den on Sunset or pair a hand-selected Irish whiskey with sliders at Rock and Reilly’s Irish Pub before or after a show. Hotels aren’t just for sleeping—popular venues like Bar Marmont (at Chateau Marmont) and the super-secret Mmhmm cocktail bar at The Standard are sleek spots to see and be seen.
The Sunset Strip isn’t just rock and roll. Spend the afternoon shopping at Sunset Plaza, which contains more than 20 stores, like Armani Exchange and H&M. Book lovers, don’t miss the iconic Book Soup, L.A.’s largest independent bookstore, with floor-to-ceiling shelves that contain more than 60,000 titles, many of which are limited edition. The store hosts frequent author readings, so check its calendar to meet your favorite novelist or hear from up-and-comers.