Stop in at one of three California Welcome Centres along Highway 101 each fully staffed seven days a week, loaded with maps, brochures and information about the region. The CWC in Gilroy is centrally located to assist you with your travel planning. The CWC Salinas is situated within one of the most densely farmed areas in California. And the CWC at the Pismo Beach Premium Outlets is just waiting to assist you with your travel needs.
Discover beautiful Salinas California, the gateway to the Monterey Bay in Steinbeck Country, where you'll find historic sites, unspoiled farmland, world-class wines, a quaint, historic downtown, and some of the friendliest people around. Author John Steinbeck was born here, so visit his boyhood home as well as the National Steinbeck Center while you're here. Salinas is famous as the Salad Bowl of the World for agriculture and our fresh, home-grown produce is available internationally. We have the best year-round climate in the entire North American continent, and some of the cleanest air in the United States of America!
Salinas' hospitality blends yesterday's charm with today's modern conveniences. Visitors can explore the beauty of nearby Monterey Bay beaches, historic missions of San Juan Bautista, Soledad, Carmel, and San Antonio de Padus and wineries of South Monterey County, Carmel Valley and Pinnacles National Monument.
Local attractions include more than 50 beaches, 60 plus parks, Santa Cruz Beach Boardwalk, Giant Redwoods of Big Sur and Santa Cruz, Gilroy Gardens Amusement Park, the Monterey Bay Aquarium, and a variety of history and art museums.
The area plays host numerous festivals, some celebrating agricultural heritage, such as the Artichoke Festival, Garlic Festival and Strawberry Festival as well as a great many music festivals like the world famous Monterey Jazz Festival, Blues Festival, and Bach Festival.
Hours: Monday – Friday: 9 am – 5 pm, Saturday – Sunday 10am – 4pm
NOTE: The California Welcome Center in Pismo Beach is temporarily closed. Visitor services are available at our Welcome Centers to the north in Gilroy and Salinas or to the south in Los Angeles.
Pismo Beach California Welcome Center offers Public Telephone, Restrooms, Picnic Area, Internet/E-mail, Refreshments, Travel Information/Brochures, Maps, Hotel Information and Referrals, Nearby Restaurants, RV Parking Handicapped Access, and a Lounge.
Shop the Pismo Beach Premium Outlets which offers over 40 brand-name stores for your shopping convenience. Enjoy Hearst Castle, see the Elephant seals, cruise the State Dunes with over 115 kilometres of beach, watch The Great American Melodrama, browse the San Luis Obispo Farmers Market, eat at the famous Splash Cafe & Hoagies. Stay on the beach at the Sea Venture, the Cliffs, The Best Western Plus Shore Cliff Lodge, Dolphin Bay, Pismo Lighthouse suites, The Spyglass Inn & then enjoy a romantic evening dinning at Lido, Marisol, and Guiseppe’s.
Take a wine tour through our incredible San Luis Obispo County Wine Country visiting Claiborne & Churchill, Sextant, Kelsey, Edna Valley Vineyard wineries. Tour the Paso Robles Wine Country with over 105 wineries rolling through the hills of beautiful Paso Robles. Jump on a wine tour with Breakaway Tours, Silverado Tours, Wine Wrangler and 101 Wine Tours.
Hours: Monday - Saturday from 10 am – 9 pm and Sunday from 10 am - 7 pm