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Photo by Anita Ritenour/Flickr

Santa Maria Valley Wine Trail

Santa Maria Valley Wine Trail
Rolling hills, boutique wines, and small town charm in a picturesque valley

Feel like taking the wine trail less trammeled? You’ve found your secret spot here in Northern Santa Barbara County. This isn’t just beautiful wine country; it’s a classic slice of California, with fine wine, world-famous barbecue, country roads, and little towns where winemakers and cowboys share the same sidewalk.

"It’s a classic slice of California, with fine wine, world-famous barbecue, country roads, and little towns where winemakers and cowboys share the same sidewalk."

 

Follow this wine trail to sample artisanal boutique wines at more than 15 tasting rooms set amid rolling hills and picturesque vineyards, and clustered in the town of Santa Maria. Sip award-winning Pinot Noir, as well as Chardonnay and Syrah—some of the varietals that thrive in the region’s unusual climate, with hot days and marine-cooled nights. In the town of Santa Maria, choose from 15 more wineries. Experience the full charm of the region by ordering a heaping plate of Santa Maria Barbecue at restaurants in town; the traditional presentation includes of red oak-fired tri-tip, pinquito beans, garlic bread, salsa fresca, and tossed green salad. You will not leave hungry.

Dinosaur Cave Park/Shell Beach, San Luis Obispo County
Mimi Ditchie/Getty Images

Discover the Central Coast

From the epic grandeur of Big Sur to the Mediterranean-style stretch of Santa Barbara coastline nicknamed “the American Riviera,” this region of picturesque hamlets, jagged sea cliffs, and rolling wine country has long attracted—not surprisingly—writers and artists mesmerized by its dreamlike beauty.

Monterey served as California’s first capital when the state’s first constitution was signed in in the coastal city in 1849.

Take the epic Highway One drive between San Francisco and Los Angeles to discover secret beaches and soaring cliffs along Big Sur, stroll a redwood trail, spy a sea otter at the incomparable Monterey Bay Aquarium, and sip Pinot Noir at sunset in the romantic Santa Ynez Valley.

Ragged Point

Trip 3-4 days 8 stops

San Luis Obispo to Ragged Point

Venture from San Luis Obispo up Highway 1 to discover pristine coastline, small beach towns, and a fabled landmark
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Courtesy of Alisal Guest Ranch Resort

Santa Maria Barbecue

Head to California’s Central Coast to try this distinctive regional cuisine at its source

The barbecue styles of Kansas City, Memphis, and Texas are well known around the U.S., but California’s Santa Maria Valley claims a...

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Zachary Miller/Getty Images

Spotlight: Ventura County

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Absorb the relaxed vibe of this classic California destination on the coast

When it comes to places in California that feel like one big outdoor playground, Ventura County, on the south end of the Central Coast, stands out...

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San Luis Obispo’s Bubble Gum Alley is filled with more than 1.7 million pieces of bubble gum.
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Harriot Manley/Sunset Publishing

Spotlight: Santa Barbara

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Mediterranean style magic and a perfect ocean breeze

Bougainvillea twining across red-tiled rooftops, birdsong mingling with the ocean breeze, islands and whale spouts on the horizon—...

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See a few amazing wonders of the sea first-hand

Each year, about 20,000 gray whales make an epic 6,000-mile/9,656-km journey between Alaska and Mexico—and then back again. These whales travel from feeding grounds in the Bering Sea to mating and...

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Michele W/Flickr
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Kodiak Greenwood

Spotlight: Big Sur

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Art and nature merge on this rugged coast, one of California’s most spectacular settings

Welcome to one of the world’s most unforgettable stretches of coastline. This roughly 90-mile-long stretch of redwood- and fog-trimmed waterfront...

Apr 20 - Apr 23
April

Get ready for the Central Coast’s ultimate gathering of the culinary world. Now in its ninth year, this luxurious event is one of those star- and spectacle-studded experiences you simply have to...

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Gina Sinotte
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Castroville produces 95 percent of the nation's artichokes. In 1948, Marilyn Monroe was crowned the town's first "Artichoke Queen."
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Follow celebrated routes to iconic vineyards and tucked-away surprises

With more than 4,000 wineries statewide, California lets you sample award-winning wines almost anywhere you go. These classic and up-and-coming wine roads—some too packed with wineries to tackle...

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Kid-friendly fun zones, special kids' menus & amazing wine for the grownups

Sure wine country is romantic, but now it’s a surprisingly great destination for families too, with a growing number of vineyards trading in elegant tasting rooms for kid-friendly fun zones that...

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John/Flickr
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Farm-fresh produce, culinary adventures

Juicy heirloom tomatoes and just-picked strawberries. Super-sweet peaches shaped like mini UFOs. Artisanal cheeses, emerald-green olive oils, local wildflower honey—California’s farmers’ markets...

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Laura Flippen
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Trip 5-7 days 10 stops

Highway One Classic

Take the trip that captures the heart and soul of the Golden State
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Start in one of California’s sunniest destinations, not just in terms of the weather, but also in attitude. In the heart of the city, shop in Horton Plaza, or catch a baseball game at Petco Park. See the giant pandas at the San Diego Zoo. Next, explore one of the city’s diverse neighborhoods,...

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Finish your trip in one of the world’s great cities. For a novel way to visit “the City by the Bay” park your car and explore by foot, bike, and unique public transportation. Pedal bikes across the Golden Gate Bridge and back, then explore the lush Presidio, a former military base that’s now a...

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Discover the awesome sports scene in the Golden State

With nearly twice as many professional teams as any other state, California is big league all the way. But the state’s sports scene goes far beyond football and baseball, with a diverse line-up of...

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Christina Lauren/Flickr
July

Vampires beware: this is one garlic-infused weekend that creatures of the night may want to miss. Everyone else—go, at least once, to this unforgettably odiferous and one-of-a-kind event. See how...

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Bill Strange Photography
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Ken Lund/Flickr

Ventura County Wine Trail

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Visit vineyards in coastal hills and communities

Sip your way along the Ventura County Wine Trail, where you’ll find nearly 20 wineries and tasting rooms in settings ranging from urban...

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David McGlynn/Getty Images

Oxnard

Discover California’s “Strawberry Coast”

Oxnard is where strawberries meet the sea. In this city 40 minutes south of Santa Barbara, you’ll find 7 miles/11.3 km of unspoiled beaches, plus...

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Big-city-worthy events liven the sleepy Central Coast

Bookended by the big cities of Los Angeles and San Francisco, the Central Coast may be known for its mellow pace, but the closeness of those major gateways bring big names to relatively small...

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Courtesy of Monterey Jazz Festival
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Check these amazing experiences off your bucket list

Kiss a beluga, see cool movie props, and learn about Walt’s secret hideaway on exclusive and behind-the-scenes tours at California’s theme parks and attractions. Here’s a roundup of worth-the-...

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Michael Saechang/Flickr
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Beautiful locations, luxurious comforts

Get the starry nights, the campfire stories, the cozy sleeping bag, and all the best parts of camping in some of California’s most beautiful settings—but without the hassle of...

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Old-fashioned fun in the Golden State

Historic oceanfront playgrounds, classic city-park charmers, boisterous adventures—smaller theme parks and attractions offer an array of ways to play.  These smaller parks offer old-...

Safari West
Tai Power Seeff
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Harriot Manley/ Sunset Publishing

Solvang

A Danish stronghold makes a charming outpost surrounded by ranchlands and vineyards

Imagine a village where fresh-cut flowers and warm-from-the-oven pastries scent the air. Add gingerbread architecture, twirling windmills,...

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Tai Power Seeff

Central Coast Missions

Visit some of California’s most beautiful missions to discover the state’s Spanish roots

Strung like Spanish pearls along an 824-mile trail from San Diego to Sonoma, California’s 21 historic missions offer a wealth of treasures, from...

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Santa Barbara ranks in the nation’s top 20 counties for bicycle commuters, with nearly 5,000 residents commuting to work by bicycle.